February 2, 2013

ready to smile

 
The next time you think all the shiny happiness around you was just an outright conspiracy, consider this from Timothy Noah, writing in The New Republic:

Pret A Manger—a London-based chain that has spread over the past decade to the East Coast and Chicago—is at the cutting edge of what the Berkeley sociologist Arlie Hochschild calls "emotional labor." Emotional because the worker doesn't create or even necessarily sell a product or service so much as make the customer experience a positive feeling. Labor because, as Hochschild wrote in The Managed Heart (1983), the worker must "induce or suppress [his or her own] feeling" to achieve the desired effect in others. Creepy as it sounds, emotional labor is a growing presence in this economy, coming soon to a fast-food outlet near you....

Such "enforced happiness" is hardly surprising - nor even new - especially in our neoliberal Age of Self-Management, as Noah concedes. But it is increasing. Quell surprise! And at Pret A Manger, it all goes down by the rather ordinary means of training programs and company surveillance: employees know that a "mystery shopper" will enter the store once a week to observe them and, of course, reward or penalize appropriately on the quality of the service received thus effectively turning workers into onsite "enthusiasm cops."  Pret workers are thus expected to learn what the company calls "Pret Behaviours" which include not just efficiency and courtesy but "presence" and a "sense of fun."

The term "affective labor" is usually applied to various low-wage service sector jobs. But as a management technique it seems especially well-suited for "middle-class" clientele, like at Starbucks, a cheap French sounding fast food chain, or some other "lower cost-version" of what The Well-To-Do enjoy. 

Perhaps just as disturbing, as Noah slips in laconically as an aside: "The emotional economy is among other things, terrible news for men, who (unlike women) are not taught from birth how to make other people happy. Perhaps that explains why men are losing ground in the service economy." What? And "terrible news for men?" Has Noah here been taken in by the "post-feminist rallying cry" of Hanna Rosin? 

January 12, 2013

escaping to higher ground


From The Guardian
Future generations of Americans can expect to spend 25 days a year sweltering in temperatures above 100°F (38C), with climate change on course to turn the country into a hotter, drier, and more disaster-prone place.
The article cites a report done by the National Climate Assessment, (NCA) which is considered to be "the most ambitious scientific exercise ever undertaken to catalog the real-time effects of climate change, and predict possible outcomes in the future." And, as you can probably imagine, it cites some pretty alarming statistics: 
  • 2012 was "by far" the warmest year on record, an "off the charts increase" from previous records.
  • Average US temperatures have increased about %1.5° F since 1895. More than 80% of that increase has occurred since 1980.
  • There are little, if any, geographical distinctions. "No place in America ha(s) gone untouched by climate change. Nowhere would be entirely immune from the effects of future climate change."
  • And finally, quoting directly from the NCA study: "Beyond the next few decades, the amount of climate change will still largely be determined by the choices society makes about emissions. Lower emissions mean less future warming and less severe impacts. Higher emissions would mean more warming and more severe impacts."   
Though the article is not especially focused on any particular political dimension, it does mention that the NCA was created with the intent "to guide federal, state and city governments in America in making long-term plans," while adding, the course taken so far by President Obama regarding CFCs has, quoting from the report, "not been close to sufficient."

And Hear! Hear! The news coming from NY TImes is especially disconcerting.